Nowadays, the customization of products assumes a certain importance in the consumer’s decision-making process. Customizing a product allows you to captivate your target audience and improve the user experience, as well as provide value to your products and, consequently, to your brand.
Injection Molding is used in several sectors such as industrial equipment, buses, railroads, furniture, among many others that need customized products to differentiate themselves from their competitors.
To satisfy the different needs of customers, Customized Injection Molding emerges. This consists in manufacturing plastic components using custom design specifications. In this type of custom molding, the mold is made for a specific purpose. The customer chooses plastic characteristics such as hardness level and flexibility, heat tolerance, cold tolerance, and color.
In this way, RIM Injection Molding allows the customization of products. This technique offers the molding flexibility and design freedom needed to produce parts.

How can the final product differentiate itself from its competitors through customization?

• Rigidity and flexibility;
• Tolerance to heat/cold;
• Color;
• Chemical and corrosion resistance;
• Texture;
• Laser or ink engraving.

MICE offer custom molding services with a variety of colors, for example, that are combined with excellent chemical and corrosion resistance, stiffness, impact strength, and heat resistance.
For more information about MICE’s custom molding services and how they can help you solve your toughest plastic challenges, please contact us.